Proceedings

Distributor brands: NPD processes and outcomes.

 

Facts

Year 2009
Reference Olsen, N.V., Sallis, J. 2009. Distributor brands: NPD processes and outcomes. Proc. Certificate EMAC - 2009 - 38th Conference Audencia Nantes, 26-29 May 2009, EMAC2009,,,,,,, Nantes, France, pp 128.
Publisher EMAC2009,,,,,,,

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