Research area

Product presentation

Product profile is developed once the user profile has been set. You know who your target groups are. Now the product is given a profile that meets the customer's needs.

Consideration must be given to the sales arguments to be used to communicate the message. Think about the difference between reaching a hunter who is grabbing a bite while out hunting and a hunter who is inviting friends to a special dinner to enjoy this year's venison. One must think about what associations both content and packaging should convey. This is closely connected with pack, design, name and choice of colours.

We put together a team who can present and communicate your product in the best possible way.

 

 

Product profile Copyright: Trine V. Håbjørg

Product profile

Innovasjon og produktutvikling Copyright: Trine V. Håbjørg

Innovasjon og produktutvikling

Creative prosesses Copyright: Trine V. Håbjørg

Creative prosesses

Consumer studies Copyright: Trine V. Håbjørg

Consumer studies

Eating situation Copyright: Trine V. Håbjørg

Eating situation

Mealtime solutions Copyright: Trine V. Håbjørg

Mealtime solutions

Competitor analysis Copyright: Trine V. Håbjørg

Competitor analysis

Sales channels Copyright: Trine V. Håbjørg

Sales channels

Pilot production Copyright: Trine V. Håbjørg

Pilot production

Partners Copyright: Trine V. Håbjørg

Partners

The innovators Copyright: Trine V. Håbjørg

The innovators

The Brewery Copyright: Trine V. Håbjørg

The Brewery

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